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Google’s New Search Console for Creators Could Change How Social Content Gets Discovered
Published: August 4, 2026 | Category: SEO, Social Media & Content Strategy
Category Marketing
3 Content Categories That Can get Your YouTube channel demonetized
YouTube’s VP of Trust and Safety clarified three content categories that get channels demonetised. The rules aren’t new. But the way most brand and agency YouTube strategies are being built right now walks directly into all three traps.
The Hidden SEO Lesson in Google’s Effectiveness Research
Your organic strategy is being evaluated by the wrong metrics, funded by the wrong logic, and cut by a CFO who can’t see what it’s actually building. Here’s how to fix all three.
Google Just Told PPC Teams They’re Leaving Enormous Money on the Table. Here’s Exactly Where.
830% Search headroom. 54% YouTube ROAS lift sitting uncaptured. 85% of campaigns suboptimal on creative. Google’s latest effectiveness research is a direct indictment of how most paid media teams run their accounts and a precise roadmap for fixing it.
Why Google Ads Impressions Are Dropping in the Age of Agentic Commerce.
Published: July 15, 2026 | Category: PPC
The Six Marketing Tasks Agentic AI Can Execute Right Now. Here’s What They Can Handle
Researchers just built an AI that autonomously segments customers, predicts churn, writes campaigns, and optimizes budgets. It completed 15/15 tasks without a human touching a single dashboard. Here’s what that means for your marketing operation.
5 Winning Strategies to Build Your Digital PR For the AI SEO Advantage.
Links are losing influence. AI citations are the new currency. And the brands earning both right now aren’t running traditional SEO campaigns, they’re running Digital PR, where SEOs wrote off a decade ago.
Your SEO Playbook Isn’t Ready for AI Search. Here’s How to Fix 6 Critical Gaps.
AI search didn’t just change where you rank. It changed which efforts are worth making in the first place. Three things you should be doing more of. Three you should be doing less. Let’s get into it.
5 Marketing Takeaways From Nick Fox – Google’s Search & Ads Leader
At GML 2026, Google’s most powerful product executive laid out the future of search in plain language. Here are the five things that should be rewriting your marketing playbook right now.
Everyone’s Chasing GEO and AEO. Smart Marketers Are Doubling Down on SEO.
AI search didn’t make SEO obsolete. It made bad SEO catastrophic and good SEO more valuable than it’s ever been. Here’s the angle nobody’s talking about.
